A New Frequency for Communicators at Cannes
We've heard the noise. Now it's time to send a signal.
Cannes, France | June 23-24, 2026 At Cannes, the spotlight often shines brightest on Brand Advertisers, Creatives, and CEOs. But somewhere between the buzzwords and the boardrooms, one voice is noticeably missing — Communications. The role of the communicator has evolved. We are no longer just storytellers. We are strategic operators, cultural translators, reputation architects, and trust-builders in a time where trust is currency. And yet, despite our influence, we're still too often left out of the conversations that shape the future of business. That changes now.
Why Now?
90% of executives say communications is critical to C-suite success, yet less than 40% of global Fortune 500 companies have a Communications leader reporting directly to the CEO.
In an era of misinformation and rapid brand fatigue, strategic narrative is now a risk mitigation tool, not just a marketing play. With Gen Z and Gen Alpha demanding values-alignment, the communicator's role has become more essential than ever to drive both relevance and responsibility.
Cannes is the world's biggest stage for creativity. But creativity without context, without conscience, without communication — is just noise.
The Vision
SIGNAL offers brands and agencies a powerful opportunity to align with the voices shaping the future of communications, brand reputation, and cultural storytelling.
We're curating an intimate, invite-only experience to elevate the power of Communications at the highest levels. Not a panel on the fringe. But a gathering rooted in provocation, intention, and transformation.
Ask the Harder Questions.
Shift the Narrative.
Claim Our Seat.
Who Attends
The Right Room, The Right Leaders.
We’re convening a cross-section of today’s most influential voices in comms and culture: Chief Communications Officers CMOs & Brand Executives PR & Media Agency Founders Journalists & Creators Entertainment & Talent Reps